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How to make advertising photography

How to make advertising photography

Advertising photography is a graphic sexual photography, it takes the form of pictures reflecting the works express the intention of the design in advance. Advertising not only used in newspapers and magazines, and can be widely used in other ways, to the as print advertising photography on canvas prints. They are your catalogue, product introduction, posters, leaflets, billboards, an important part of the shop Windows. From the point of view of shooting techniques and practical, advertising photography can be said to be the most comprehensive in the field of photography.

A successful advertising photo, must meet the following three conditions: 1. Attractive, if there are no visual effects, so people won't stop to see it, therefore, advertising must be able to cause people's attention to it. 2. Create atmosphere, visual pleasure attract audience appreciate a little longer, and to some extent, understand the intention of the advertiser. 3. Open up an outlet, the creation of the advertising photo purpose is to promote and stimulate people to buy, and this kind of promotion ability often depends on how to shoot.


canvas advertising photography

Some advertising as a catalogue with products and their style of USES, some advertising is a kind of effect, after use. There are some ads, are the advantages of performance goods. Intention is of all kinds. Therefore, should be perfectly designed unique advertising photo, taken. A picture after careful scrutiny and designed and created the success of the work, the first thing, is to want to sell the product has a clear intention, with a clear, logical, form of attractive. Eventually the audience attention or advertising content, content is the basic intention of photos, if the content is successfully represented in form, the work can be said to be successful, canvas prints is a good choice to display advertise to the public.

In order to create atmosphere, photos must have certain logic. It should be clear and concise, a see understand. It should be first in the visual impression to pleasure, make people all eyes. Logically, screen does not have to show the daily can see things. People use soap in the bathroom every day, but this does not mean that the picture must have a bathroom in the background. If after the appeal of commodities is to use soap and relaxed feeling, so choose a limpid stream background, this can be very infectious, will achieve the desired purpose.

Colour and light is the main factor to create atmosphere. Photographer in the process of filming or these factors can influence in the later process. Advertising pictures, of course, not only limited to the surface, it must be persuasive, that need to be able to explain a problem. Canvas prints depends on the content of the advertising picture composition, must be able to seize the audience, create the atmosphere, the role of its intentions. What kind of items, in use, what kind of models, what kind of background, what type of equipment, all of which should be a starting point, with the best form of advertising intention or products, to make it attractive. Advertising photography skill a lot, have a single, joining together, have a combined with painting, etc., according to the decision form, anyhow is to attract the audience's attention and interest for the purpose.

29th Feb 2016

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